Behind The Fold
Behind every success story is a woman balancing the beautiful chaos of motherhood and a career – and “Behind the Fold” is here to share the raw, unfiltered truth of what that really looks like. Hosted by Rachelle Saevil, this podcast is for ambitious women who are navigating the highs and lows of being career-driven mothers. It’s not about perfection; it’s about embracing the mess, letting go of unrealistic expectations, and finding a sustainable path to success — without sacrificing your sanity.
Embrace the raw, candid conversations with women who are redefining what it means to "have it all” - not by following a cookie-cutter formula, but by making it work in their own way. Whether you're a career-driven mom, an aspiring entrepreneur, or someone navigating the challenges of family life, this podcast offers real stories, practical advice, and a supportive community for women who are in the trenches and thriving, imperfections and all.
Join in each episode for inspiration, advice, and a community of women who understand the struggle and the beauty of balancing it all. Whether you’re trying to climb the corporate ladder, launch a business, or simply balance the demands of both motherhood and professional life, “Behind the Fold” is your go-to space to reflect, learn, and grow.
Behind The Fold
Legacy, Business, and the Ripple Effect with Global Marketing Strategist Mia Fileman
Welcome back to Behind the Fold! In this episode, I sit down with global marketing strategist Mia Fileman: founder of Campaign Del Mar and co-founder of Ripple Festival. Mia has built a reputation on cutting through the noise with practical, no-fluff marketing strategies (I highly recommend checking out her newsletter!), and today she shares a candid look behind her next big leap of launching a small business festival from the ground up. We talk about what it really takes to build a legacy-led business, why community matters more than ever in a world of AI overwhelm, and how motherhood continues to shape her decisions as a founder. This conversation reminded me that growth doesn’t always mean doing more, it’s often about doing less, with intention.
Stayed tuned as we chat about:
- 06:16 - How Mia ran her business and parented while living abroad for 10 months and why that year of “maintenance” actually led to growth.
- 10:22 - What’s changed in the four years of momentum behind Campaign Del Mar and how sustainable systems now give more freedom.
- 12:41 - The vision behind Ripple and why Mia risked it all to create a purpose-led event that fosters real connection, creativity, and legacy in an increasingly disconnected digital world.
- 28:30 - Why legacy matters not just in business, but in family too—how Mia brings her kids into the brand and built a flexible life that supported a year abroad.
- 42:16 - The art of strategic sacrifice and why Mia believes this is the key to sustainable success in both business and parenting.
This episode couldn’t have come at a better time for me, three months postpartum and working in the in-between. I’d love to know what resonated most with you and what kind of phase you’re in. Send me a message over on Instagram @rachellesaevil, or leave a quick rating and review. If today’s conversation with Mia inspired you to think differently about legacy, balance, or the power of doing less with more intention, share this episode with a fellow entrepreneur or working parent who needs to hear it.
Connect with Mia:
Sign up for her newsletter: https://www.campaigndelmar.com/roundup
Instagram: @campaign_del_mar / @gotmarketingpodcast / @ripple_festival
Website: https://www.campaigndelmar.com/
Listen to her podcast, Got Marketing?: https://www.campaigndelmar.com/got-marketing
Ripple Festival: https://www.ripplefestival.au/
Let's Connect!
Instagram @RachelleSaevil
Saevil Row Branding Agency - Website
LinkedIn
Saevil Row - Youtube
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