Behind The Fold
Behind every success story is a woman balancing the beautiful chaos of motherhood and a career – and “Behind the Fold” is here to share the raw, unfiltered truth of what that really looks like. Hosted by Rachelle Saevil, this podcast is for ambitious women who are navigating the highs and lows of being career-driven mothers. It’s not about perfection; it’s about embracing the mess, letting go of unrealistic expectations, and finding a sustainable path to success — without sacrificing your sanity.
Embrace the raw, candid conversations with women who are redefining what it means to "have it all” - not by following a cookie-cutter formula, but by making it work in their own way. Whether you're a career-driven mom, an aspiring entrepreneur, or someone navigating the challenges of family life, this podcast offers real stories, practical advice, and a supportive community for women who are in the trenches and thriving, imperfections and all.
Join in each episode for inspiration, advice, and a community of women who understand the struggle and the beauty of balancing it all. Whether you’re trying to climb the corporate ladder, launch a business, or simply balance the demands of both motherhood and professional life, “Behind the Fold” is your go-to space to reflect, learn, and grow.
Behind The Fold
The Power of Showing Up (Messy, Sleepless, and Still Ambitious) with Lucinda Bayly
Building a business post-baby demands a whole new approach to boundaries, time, and self-awareness. In this week’s episode of Behind the Fold, I sit down with Lucinda Bayly, founder of Bayly PR and BPR Talent, to unpack the beautifully chaotic intersection of business growth and new motherhood. Lucinda built a thriving PR agency in just three years, all while navigating pregnancy, becoming a new mom, and launching her first senior hire. We dive into what it’s really like to lead a fast-growing business while raising a baby, and how her approach to leadership, boundaries, and authenticity has evolved in the process. Lucinda also offers actionable tips for brands looking to stand out in today’s saturated digital space, and trust me, you’ll want to take notes!
Here’s what we get into:
03:51 – How Lucinda grew Bayly PR from a freelance side hustle into a bustling agency with an eight-person team.
09:11 – Lucinda’s maternity leave pivot, the wild ride of hiring a senior leader weeks before giving birth, and how her identity evolved throughout the way.
21:00 – Why bringing her husband into the business has helped redefine co-parenting and household roles.
29:47 – The power of boundaries, what Lucinda has let go of since becoming a mom, and how it’s shifted her approach to leadership.
43:36 – Her top PR strategies for today’s entrepreneurs.
Lucinda reminds us that leadership doesn’t have to mean doing it all, it’s about creating the right support structures and knowing when to let go. I’d love to hear what landed for you from this episode—send me a message on Instagram @rachellesaevil. Don’t forget to leave a rating or review; it helps more women find this podcast!
Connect with Lucinda:
Instagram: @lucindabayly / @baylypr / @bprtalent
TikTok: @baylypr
Website: https://www.baylypr.com/
Podcast: https://podcasts.apple.com/au/podcast/pr-etty-average/id1737171742
LinkedIn: https://www.linkedin.com/in/lucinda-bayly-hickling-2b648a86/?originalSubdomain=au
Let's Connect!
Instagram @RachelleSaevil
Saevil Row Branding Agency - Website
LinkedIn
Saevil Row - Youtube
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