Behind The Fold
Behind every success story is a woman balancing the beautiful chaos of motherhood and a career – and “Behind the Fold” is here to share the raw, unfiltered truth of what that really looks like. Hosted by Rachelle Saevil, this podcast is for ambitious women who are navigating the highs and lows of being career-driven mothers. It’s not about perfection; it’s about embracing the mess, letting go of unrealistic expectations, and finding a sustainable path to success — without sacrificing your sanity.
Embrace the raw, candid conversations with women who are redefining what it means to "have it all” - not by following a cookie-cutter formula, but by making it work in their own way. Whether you're a career-driven mom, an aspiring entrepreneur, or someone navigating the challenges of family life, this podcast offers real stories, practical advice, and a supportive community for women who are in the trenches and thriving, imperfections and all.
Join in each episode for inspiration, advice, and a community of women who understand the struggle and the beauty of balancing it all. Whether you’re trying to climb the corporate ladder, launch a business, or simply balance the demands of both motherhood and professional life, “Behind the Fold” is your go-to space to reflect, learn, and grow.
Behind The Fold
Prioritizing White Space As Entrepreneurial Mothers With Ellie McNevin
I am so excited to welcome my very first guest to Behind The Fold, Ellie McNevin! Ellie is an entrepreneur and founder of The Birdie Agency, an award-winning agency focused on scaling innovative, creative, lifestyle businesses through proactive PR and marketing strategies that amplify reach, awareness, and revenue. Before starting her agency, Ellie launched her career as an editor in New York working in corporate for companies like Conde Nast and Hearst, but it wasn’t until the birth of her first child where she felt a shift in wanting to find that balance of business and motherhood. She launched The Birdy Agency and never looked back! In this episode we’ll chat about her pull to entrepreneurship, starting her agency as a new Mom and her passion for inspiring other women to create space for rest and creativity.
Listen in as we discuss more on:
• 4:46 - Ellie’s struggle with going back to work after the birth of her first child and feeling inspired by her self-employed friend.
• 12:18 - Challenges she’s faced building an agency while also raising young kids.
• 15:39 - Navigating working with your spouse and the benefits.
• 18:47 - Understanding that you can’t do everything, while checking in on how you show up in your business and as a parent.
• 23:37 - Ellie’s Agency’s retreat mission to create white space, rest and downtime to allow for big ideas and success to take place.
• 31:29 - How Ellie’s giving back to herself and other ideas for prioritizing you!
I would love to hear what you thought of this episode, so be sure to leave a rating, review or shoot me a message on Instagram!
Connect with Ellie!
The Birdie Agency Website: https://birdieagency.co
Instagram @TheBirdieAgency
Instagram @Ellie_BirdieAgency.Co
Mentioned:
Book - The Boyfriend by Freida McFadden
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